A team is only as strong as their weakest link and it’s important to do our very best to find extraordinary people who share the same passion for our vision. This applies to freelancers as well as employees and hiring a graphic designer is no exception. Here is what to look for in a graphic designer for your business: 1. Great ListenerThis should be self-explanatory, if an artist won’t listen to your ideas or persistently tries to apply their taste to your material without your consent then this is a sign you and your designer do not see eye-to-eye and it may be time to look elsewhere.

2. Portfolio A portfolio is the bread and butter for any creative individual and it is a clear indication of their work. If an artist is trying to have you commit without seeing their portfolio then this is a red flag and should be avoided. Their portfolio should be updated, organized and focus on quality over quantity as this is a reflection of the product they will provide to you.

3. Clear Communication Communication is mandatory for success, no excuses. A designer who communicates clearly and updates you regularly on the status of your order is a must and will cause you less headaches so you can focus on what’s important to you.  

4. Understands All Aspects In the digital age, graphic designers have a lot more they need to take into consideration then just a great design. It needs to be functional and optimized for all platforms that their work will be present on. Having an understanding of UX design, file restrictions and new technology are just a few examples that used to be luxuries that are now requirements. A forward-thinking artist will give you the innovation and edge you need to stand out.  

5. Delivers            
‍Goes without saying, a graphic designer needs to deliver your final product on the agreed upon date or provide an explanation within a reasonable timeframe why your deadline will not be met.